Jotun presents a brand new palette of Global Trends colours for 2017; Home Living inspired by ideas, lifestyle and cultures from all over the world.
Coming up with colours in not a job we take lightly. It starts with researching colour trends across the globe, and then develop and craft colours. Ultimately, we strive for excellence with high quality pigments that are carefully selected to make our paints.
We here at Jotun are excited to present the result of our own colourful journey. With our new colour collection, we have translated the tendencies around the world into three palettes, which we hope will inspire you to create your own home story.
We believe that beauty is a byproduct of dedication. And our love for the art of making colours know no boundaries.
Whether physical or virtual, travelling enriches our minds through a constant flow of impulses and inspiration. Like nomads we travel light, living with and off nature. This simple way of life is reflected in our homes where we withdraw and digest our impressions in minimalistic, soft havens embraced by a cool Nordic touch.
Jotun Arctic Grey, Jotun Cashmere, Jotun Washed Linen and the new Jotun Band Stone are some of the main colours in the Nordic palette. With one of the Jotun’s bestsellers Majestic True Beauty Matt, the walls get a soft and delicate look. The calm hues create a minimalistic backdrop to delicate Scandinavian design furniture, handmade ceramics, wicker and textiles in pure wool and linen. The result is a home where our busy everyday life seems to move a bit slower.
Tokyo, San Francisco and other big cities are hotspots for creativity and design. Allowing this playful mentality into our homes adds a cool energy to our modern lives, where the physical and digital world rarely separate. By mixing quirky design lamps bought online with sculptural and locally made furniture, our homes become unique and elegant sanctuaries.
The beautiful pinks Jotun Delightful Pink and Jotun Deco Pink are brand new additions from Jotun. The same goes for the delicate Jotun Pale Green and Jotun Evergreen, along with Jotun Dusty Red and Jotun Velvet Grey. Mixed with sculptural design objects and green plants, the result is both sophisticated and organic.
A home is an atmosphere made up of memories and treasures from all around the world. Together they form a reflection of us, adding a unique signature to our surroundings. And when we mix these differents tastes and textures with Majestic's bold and wonderful wall colours, our homes are filled with a delicate tactility and warmth.
The warm palette contains burnt reds, such as Jotun Heat and Jotun Kilim, delicate Jotun Dusty Purple, and the brownish yellow hues of Jotun Dijon Yellow and Jotun Olive Brown. Combined with beautiful vintage bargains, travel treasures and soft designer furniture, these spicy colours enable us to create homes with a very personal signature. Mix and match different hues in one room, or add beiges and whites for a lighter look.
Reflections of Time
THE SOPHISTICATED BLUES
The sophisticated blues accompanied by warm neutrals and a touch of gold, honour the passage of time. We often look back to discover nostalgic elegance, and when vintage meets modern design an atmosphere of humble luxury emerges.
Reflections of Light
A TRIBUTE TO WHITES
The white and neutrals are inspired by purist philosophy to reflect a lifestyle focusing on functional and practical aesthetics. We are looking for order, still with elements of relaxed luxury, letting us appreciate the beauty of modern design.
Reflections of Earth
GREEN AND WARM NEUTRALS
The presence of greens and warm neutrals reflects upon the beauty of nature. The theme is inspired by authentic traditions and simple way of living, brought to an urban, luxuriant environment.
Discover our latest 2017 trends
Discover our latest 2016 trends
Discover our latest 2016 trends